A trusted solution for bakery products

Phenofarm® introduced the Olive extract – Phenolea® a decade ago, becoming the pioneer in its production and application. Its patented, solvent-free, and additive-free formulation, gained rapid acceptance, due to its efficacy in enhcancing freshness in food products, and has now become a commonly used solution by manufacturers and blenders in the human food and pet food industry. Renowned Italian food companies rely on Phenofarm® solutions to enhance product fragrance, extend shelf-life, and maintain clean-label standards.

Embracing Natural Trends

The bakery industry is experiencing a significant shift towards natural ingredients as consumers increasingly prioritize a short and clean labelling. This trend reflects a growing awareness of the potential health risks associated with artificial additives and preservatives commonly used in baked goods.

Phenolea®  represents the standard natural solution for bakery manufacturers meeting consumers’ desire for healthier, minimally processed foods, while respecting retailers’ growing expectations for extended shelf life and product quality.

 Bakery Products challenges

One of the main issues faced by bakery manufacturers is the control of oxidation, negatively affecting shelf life and consumer acceptance. Primary and secondary oxidation are responsible for formation of rancidity and off- flavour.

The freshness of baked goods such as biscuits, crackers, cookies, and snacks depends on various factors, mainly oxidation. Contrary to common belief, in products formulated with whole grain flour, seeds, nuts, and fruits, the oxidation affects not only oil and fats but also all other ingredients, causing product deterioration and spoilage.

A natural solution sourced from a traditional ingredient

Produced from a well-accepted and traditional Mediterranean fruit, Phenolea^® is a olive natural flavour rich in polyphenols. Hydroxytyrosol, the primary polyphenol naturally present in Phenolea^®, is one of the most powerful antioxidant molecules present in nature.

Among of a multitude of natural solutions, Phenolea® has demonstrated to be the ideal solution in bakery products due to its balanced mild olive aroma and its secondary antioxidant activity. Thanks to its naturally occurring phenolic acids and polyphenols, it offers antioxidant activity, enhancing fragrance and aroma while preserving product quality.

Phenolea®’s industrial application has demonstrated that when it comes to antioxidant performance in complex foods like bakery products, Olive polyphenols, (amphipathic compounds possessing both hydrophilic and lipophilic properties) are particularly effective due to its radical scavenger, chelating and antioxidant activity. This unique attributes makes it effective at the water and oil interface, where oxidation initiate its propagation.

Phenolea® offers bakery manufacturers the ideal natural solution for product freshness and appeal over time, meeting consumer preferences for clean label ingredients while preserving sensory qualities.

Exploring the key features of Phenolea®

✔ Enhance flavour

✔ Natural Protection

✔ Shelf life extension

✔ Cost effective solution

✔ Transparent and clean label

✔ Water-soluble

✔ Easy to use

✔ 100% Made in Italy

Our R&D extensive experience allows us to provide support to clients as needed.

Application data on several types of bakery products are available on request

Apply to Phenofarm:

info@phenofarm.it

+39 0765 878220